Heineken Aims To Bring Customers Together IRL

A new Heineken campaign starring the New York Knicks’ Josh Hart uses the player’s own friend group chat to encourage Heineken drinkers to take their social life off social media. Heineken’s latest effort was inspired by its recent "Social Off...

Tequila Don Julio Observes Dia de Muertos: Q&A With VP Marketing Salvador Padron

Tequila Don Julio continues its yearly Dia de Muertos celebration this year with Panadería Don Julio, a series of global pop-ups that focus on sharing pan de muerto, a traditional sweet bread symbolizing love and remembrance. Pop-ups include...

Mini Haunts L.A. With Ghost-Like Waymo

What’s scarier than ghosts, skeletons, or vampires? According to Mini USA, there’s only one answer: a driverless car. So to mark the scary holiday that is Oct. 31, Mini has crafted a Waymo that will be haunting the streets of Los Angeles. It’s...

David Eby vows British Columbia's anti-tariff ads, aimed at Americans, will go ahead

British Columbia Premier David Eby said the province plans to push ahead with anti-tariff advertisements aimed at the American public, days after US President Donald Trump blamed a campaign by Ontario for his cancellation of trade talks with...

Southwest Airlines Plans Its First-Ever Airport Lounge

Airport lounges can help maintain customer loyalty — just ask Delta, United, American Express and Capital One. Southwest Airlines, which has been teasing lounges for months, has gained approval to open its first lounge — at an airport where it's...

Best M4A1 Loadout for Battlefield: RedSec

The M4A1 might be your default carbine in Battlefield: RedSec, but that doesn't mean it doesn't have potential! Your gun is your lifeline in RedSec, so learning how to unlock the true potential of your M4A1 can be the difference between life and...

How to Watch the FIFA U-17 World Cup for Free to See Who Becomes the Next Neymar

All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. The FIFA...

California Voters Back Prop 50 Gerrymandering Scheme in New Poll

A majority of California voters support passing Prop 50 to amend the state’s constitution to allow new congressional maps before the 2026 midterms. The redistricting scheme, launched by Governor Gavin Newsom in response to Donald Trump’s call for...

Automated lead nurturing: How to personalise messages at scale and boost conversions

Article provided by Hustlery The attention crisis and why personalisation matters The overload economy Open your inbox right now. Chances are it’s a battlefield: newsletters you never signed up for, “exclusive offers” that aren’t exclusive,...

Ford refuses to apologize for anti-tariff ads that scuttled trade talks with US

After Ontario's anti-tariff TV ad blitz scuttled trade talks, Premier Doug Ford vowed Monday he will "never apologize" for pushing back against hostile trade measures designed to poach jobs from his province. US President Donald Trump seemed to...

Google Ads Interface Gains Local Service Ads Phone Call Leads

Google Ads has supposedly added more integration between the main Google Ads platform and reporting and the niche Local Service Ads platform. Some can now see conversion tracking actions in the Google Ads interface. Lori Gilstrap posted on...

Google Ads Showing Maps Pin Clicks In Reports

Google is rolling out map pin clicks in the Google Ads and Google Local Service Ads reporting. This can be found under Campaigns view, then under Segment, and then under Click Type. Also, another metric named "Show Nearby Locations" may be also...

OPINION: Paid Protest at Ukrainian Embassy in Warsaw – Russian provocation for $40?

On Oct. 30, dozens of people gathered outside the Ukrainian Embassy in Warsaw to protest against... war. Why not in front of the Russian Embassy – the aggressor’s? And who actually organized this “peaceful” protest? According to Kyiv Post sources,...

Best Buy bets on sports, creators to serve up holiday gifting inspiration

Dive Brief: Best Buy on Monday announced a holiday campaign focused heavily around creator partnerships and sports, per details shared with sister publication Marketing Dive. The effort also includes the return of Gram, the brand’s...

Best SGX Loadout for Battlefield: RedSec

The SGX is your default SMG in Battlefield: RedSec, and it has incredible potential. But with the right loadout, you can make it even better. If you're an Engineer main or SMGs are just your preferred weapons, you'll want to have the best option...

JCDecaux: wins advertising street furniture contract in Barcelona

JCDecaux announces that it has won the exclusive contract for advertising street furniture in the city of Barcelona, for a period of 10 years, with an option to extend for a further 4 years. The agreement covers over 1,400 bus shelters and 500...

Banquet of Greed: Trump Ballroom Donors Feast on Federal Funds and Favors

Americans have reacted with shock and dismay to the video showing President Donald Trump’s demolition of the East Wing of the White House to build a new ballroom, a project the White House estimates will cost $300 million. Trump has sought to...

What Time Is ‘Squid Game: The Challenge’ Season 2 Coming Out On Netflix?

Squid Games: The Challenge. Episode 101 of Squid Games: The Challenge. COURTESY OF NETFLIX One of the highest-stakes game shows is returning to TV. The second season of Squid Game: The Challenge is set to debut on Netflix soon. Here’s everything...

3 Of The Best Roku TV Stick Alternatives Actually Worth Using

We may receive a commission on purchases made from links. Roku's portfolio of streaming media players is a mainstay of countless buying guides focused on recommending the best streaming devices, and for good reason. The Roku OS, which does most of...

Sports Advertisers Seek Whole New Ballgame With Sponsorships of Two-Point Conversions, In-Stadium Sing-Alongs and More

When is a two-point conversion really a touchdown? For the brewers of Dos Equis, multiple times per season. Since last year, Dos Equis has arranged to become part of the action during select college-football games telecast across ESPN, ABC, SEC...