AGP Wire
Stay informed with articles highlighting the latest developments, major events, and essential updates.
Broadsign and Mirakl Ads team up on unified retail media
AGP
Broadsign and Mirakl Ads announced a partnership at Cannes Lions to connect online retail media with in-store advertising in a single platform.
Odeeo expands in-game audio ads in France through Lagardère deal
AGP
Odeeo has partnered with Lagardère Publicité News to expand in-game audio advertising across France and add mobile games to the radio sales house’s digital audio mix. The deal gives advertisers another way to reach French audiences in gaming…
V and Multimedios team up on Mexico connected TV ads
AGP
V has partnered with Grupo Multimedios to sell and expand advertising across the VIDAA smart TV platform in Mexico, aiming to deepen local reach as connected TV grows.
Angelino's Coffee Ads wins Bronze at A' Advertising Design Award
AGP
Yana Grishchuk’s animated social media campaign for Angelino’s Coffee won Bronze in the A’ Advertising, Marketing and Communication Design category in Italy.
Marketers pivot back to real creators as AI ads face trust issues
AGP
inBeat Agency says brands are moving back toward real creator content as AI-generated influencers and ads draw skepticism over authenticity and performance.
bonyf updates Periocream launch in Italy and Poland, Fixobridge sales in France
AGP
bonyf NV said its Periocream rollout is gaining early traction in Italy and Poland, while Fixobridge marketing in France has driven a sales increase after about six weeks of social media ads. The update matters because it shows how distributor-led…
Milestone set to auction nearly 1,000 lots of coin-op machines and vintage advertising
AGP
Milestone Auctions will sell nearly 1,000 lots of antique and vintage amusements, breweriana and petroliana on June 28 in Willoughby, Ohio. Highlights include a rare Mills King Dodo trade stimulator, about 150 slot machines from the Rick Frink…
Daniela Messina named Stevie Award winner and Woman of the Year finalist
AGP
Daniela Messina, founder and creative director of San Diego-based Messina Agency, was named a 2026 Stevie Award winner and finalist in the Woman of the Year category for Advertising, Marketing & Public Relations.
Boss Wallah Media says story-led ads drove 4x fintech lead growth
AGP
Boss Wallah Media says a fintech campaign delivered 4x lead growth after the agency replaced generic product ads with story-led performance creatives.
IMR says Meta ads drove 184 leads in 30 days for home exterior client
AGP
Infinite Media Resources says a home exterior campaign generated 184 qualified leads in 30 days through Meta advertising at an average cost of about $94 per lead.
Zona wins Silver at A' Advertising Industry Awards
AGP
Zona, the first hard seltzer brand in Angola, won Silver in the A’ Design Award’s Advertising, Marketing and Communication Design category for branding and packaging by designer Cansu Dagbagli Ferreira.
Location-based advertising market seen reaching $397.1 billion by 2033
AGP
The global location-based advertising market is projected to nearly triple from $146.4 billion in 2026 to $397.1 billion by 2033, driven by GPS smartphones, 5G, AI and rising demand for measurable, real-time marketing.
BlueZoo launches AI agent for in-store video ads
AGP
BlueZoo says it is making a new AI agent available to help retail media networks improve in-store video advertising using Google Cloud and Gemini Enterprise.
NYF names 2026 Advertising Awards winners, led by Best of Show for Sheep Happens
AGP
New York Festivals Advertising Awards announced its 2026 winners, with Saint Elmo’s Germany and Charles & Charlotte taking Best of Show for PENNY’s “Sheep Happens.” Germany led all countries with five Grand Awards, while the competition drew…
Seedtag research chief Shari Munoz on measurement, audience strategy and contextual ads
AGP
Shari Munoz, Head of Research and Measurement at Seedtag and founder of MAYAN Insights Consulting, is highlighted for work that blends analytics, audience strategy and neuro-contextual intelligence in advertising.
New guide argues light advertising must do more than glow
AGP
A new book by Andreas Szak and Harald de Vries says effective light advertising should be planned for visibility, readability, approvals and day-to-day operation, not just brightness.
Wing & Rock Fest opens sponsorship sales for 2027 Canton event
AGP
Wing & Rock Fest has opened sponsorship and experiential marketing opportunities for its March 20-21, 2027 festival at Etowah River Park in Canton, Georgia.
Edimakor upgrades AI Ads to turn product images into video commercials
AGP
Edimakor on June 9, 2026 said it has expanded its AI Ads feature to help businesses convert product images into commercial videos and other ad formats faster.
New York Festivals Advertising Awards releases 2026 shortlist
AGP
New York Festivals Advertising Awards unveiled its 2026 shortlist on June 9, with entries from more than 45 countries advancing to the next round.
FeaturedCustomers names top eCommerce advertising platform vendors for Summer 2026
AGP
FeaturedCustomers released its Summer 2026 Customer Success Report for eCommerce advertising platforms on June 9, 2026, ranking vendors based on verified customer reference content, market presence and company scores.
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