JRR Marketing launches AI course for agency reporting software

JRR Marketing has launched Automate Reporting, a seven-part Conversion Clinic course that shows agencies and in-house teams how to build multi-client reporting software with AI coding tools. The program covers Google Ads and Search Console data, client dashboards, access controls and scheduled reports.

Why it matters: - Agencies often need reporting systems tailored to their own clients, data sources and approval workflows. - Automate Reporting is built to help teams create that software themselves instead of relying on a single dashboard product. - The course is aimed at internal and client reporting systems, not software sold or operated by JRR Marketing.

What happened: - JRR Marketing launched Automate Reporting through the Conversion Clinic on Skool. - The seven-part course teaches marketing agencies and in-house teams how to build reporting software with AI coding tools. - The build follows a private, multi-client reporting system from the first prompt through connected data and scheduled reports. - Josiah Roche, founder of JRR Marketing, said AI coding tools give marketers a way to build reporting software around their own clients.

The details: - The course uses AI coding tools such as OpenAI Codex, Anthropic Claude or Cursor to create and revise an application from written instructions. - Lessons start with a working dashboard layout and placeholder data before moving to live data connections. - The first two lessons define the reporting system and provide the initial build prompt. - The specification includes Google Ads campaign, keyword and search-term reporting. - The specification also includes Search Console clicks, queries, pages, devices and locations. - Later lessons show how to request Google Ads API access, create or use a Google Ads Manager Account, configure Google Cloud access and connect the Search Console API. - API approval and account credentials remain subject to Google requirements. - The dashboard lesson covers data connections, date comparisons, caching, campaign and keyword tables, and SEO query and page reports. - The dashboard lesson also covers empty and error states for accounts that are not connected or have no data for a selected period. - A separate client-management lesson covers adding multiple clients, matching each client to the correct advertising and Search Console accounts, and restricting users to their own dashboard. - The client-management lesson also covers archiving a client without deleting reporting history. - The final lesson covers automated monthly and mid-month reports. - The planned system can prepare reports from connected data, send them to approved recipients and record whether each email was sent or failed. - The final lesson also includes a reporting summary for clients whose service has ended. - Josiah Roche founded JRR Marketing and the Conversion Clinic, and his work covers Google Ads, SEO, landing pages, lead tracking and marketing reporting for service businesses. - JRR Marketing says the course is independently produced, and references to Codex, Claude and Cursor describe compatible AI coding tools rather than sponsorship or endorsement. - JRR Marketing PTE. LTD. is a Singapore-registered digital marketing company founded by Josiah Roche. - The company works across Google Ads, SEO, landing pages, lead tracking and reporting, and operates the Conversion Clinic training community. - More information is available on JRR Marketing’s LinkedIn page, Josiah Roche’s Instagram, JRR Marketing’s Facebook page, The Conversion Clinic on YouTube and JRR Marketing on TikTok.

Between the lines: - The course is positioned as a framework for building agency-specific reporting systems, not as a fixed product. - That approach gives teams more control over data comparisons, client permissions and report timing. - The emphasis on API setup and account structure suggests the course is meant for teams ready to work with live client data, not just mock dashboards.

What's next: - Participants will move from prompt-writing and mock dashboards to live Google Ads and Search Console connections. - The final build should leave teams with a reporting workflow that can generate monthly and mid-month client reports. - Teams that finish the course can adapt the structure to their own data, account setup and client access rules.

The bottom line: - JRR Marketing is betting that agencies want to build their own reporting software with AI rather than buy a one-size-fits-all dashboard.