Food-Regulation Crackdown: India’s FSSAI has issued a prohibition order against Dabur, forcing it to stop selling products with “100%” claims like “100% Natural,” “100% Pure,” “100% Organic,” and “100% Tender Coconut Water,” and flagging Jaivik Bharat logo use without valid organic endorsement—Dabur must submit an Action Taken Report within 15 days. Packaging & Marketing Fallout: PepsiCo India is reportedly removing “energy” from Sting packaging after the FSSAI action, showing how quickly ad/label language can get rewritten. Agency & Tourism Creative: M+C Saatchi Group Middle East wins a three-year creative retainer with Ras Al Khaimah Tourism Development Authority, tasked with building a new destination proposition across key international markets. Ad Tech & AI Growth: Wix posts strong Q2 results and pushes AI-native tools via Base44 and its new Base 1 LLM, while Kily raises ₹30cr led by Sorin Investments to expand its AI platform for automating pricing, ads, and marketplace workflows. Media/Brand Storytelling: Nkuku CEO talks about why craft-led storytelling is helping the homeware brand grow even in tougher conditions. Sports-Entertainment Buzz: Spider-Man: A Brand New Day opens to a record-breaking first day and a massive worldwide debut, underlining continued ad value around major tentpoles. Compliance & Safety: Shenzhen authorities warn mainland-linked private dental providers to halt unauthorized Hong Kong operations and misleading promotions.