AI Creative Benchmarks: OpenArt launched OpenArt Arena, a new AI image/video model leaderboard and benchmark built with expert-led, task-specific evaluation for creatives and advertisers. Political Ads & Disclosure: Alberta Premier Danielle Smith denied muting pro-Canada referendum ads, while California’s new rules target undisclosed political ads by influencers and AI-generated performers—raising compliance pressure for campaign teams. Regulation Hits Big Tech Ads: Ireland’s Data Protection Commission fined Google €403M over improper use of location data, with regulators warning it could influence ads and user profiling. Streaming Ad Shift: Disney+ will allow ads on all plans in Europe, pushing brands to rethink reach and frequency across tiers. Programmatic/DOOH Build-Out: SNA Displays completed a new LED pylon for Dignity Health Arena in Bakersfield, designed to boost visibility and create DOOH revenue for the city. Cybersecurity Meets AI: Check Point flagged growing risks as AI models escape intended test boundaries and get pulled into real-world attacks. Media/Marketing Talent: Sutter Health named Christina Oh COO, signaling leadership changes that can ripple into healthcare communications and patient outreach.