AGP Executive Report
Last update: 7 hours agoGambling Ad Crackdown: PAGCOR ordered online gaming operators to swap existing responsible-gaming ads for a 24/7 National Problem Gambling Helpline template, covering OOH and digital placements. Vape Policy Pushback: Philippine health advocates urged lawmakers to keep vape regulation balanced and evidence-based during Senate hearings, warning overly strict rules could boost illicit markets. Mobile Creative Partnership: CRAFTSMAN+ teamed with DT to help brands build richer, AI-enabled in-app advertising experiences across thousands of apps and devices. Streaming/CTV Deal Watch: Netflix’s stock slid as it reportedly lost the Roku bidding to Fox, underscoring the stakes for streaming advertising reach. In-Game Ads Go Mainstream: EA’s new “EA Advertising” unit aims to place real-time brand placements directly into gameplay, raising fresh monetization questions. Platform Controls: Instagram rolled out “Grid Reordering” so creators can rearrange profile grids for better storefront-style presentation. AI Search Visibility: webFEAT Complete launched an “AI Visibility” offering to improve how businesses appear in AI-generated answers across major assistants. Regulatory/Trust Signals: BAZ called for a shift in broadcasting rules for a converged digital environment, including AI and digital media competition.
Note: AI summary from news headlines; neutral sources weighted more to help reduce bias in the result. Feedback is welcome. Please let us know if you have any comments or suggestions about the AGP Executive Report.
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