In-Store Retail Media: A new Grocery TV study says shoppers are increasingly receptive to in-store digital ads, with 60% buying right after seeing ads on screens and acceptance rising in key store zones like entrances and checkout. AdTech & Measurement Partnerships: Marketing Architects expands its Nielsen collaboration, pairing Nielsen’s Media Data Engine with its Annika platform for national linear TV audience depth and better forecasting. AI Visibility in Comms: A PR-focused piece warns that LLMs are changing how brands get discovered, pushing comms teams to treat “AI visibility” as a reputation and discovery priority. Scam-Driven Ad Fraud: ANZ Samoa urges customers to beware fake bank advertisements using online platforms and impersonation tactics. Sports Streaming Monetization: Sky’s New Zealand move to air All Blacks July tests free on TV3 in a new broadcast setup signals a push to convert free audiences into paid subscribers. Tobacco Marketing Scrutiny: WHO Africa flags nicotine addiction as “engineered” by tobacco and nicotine firms targeting young people with flavored and rebranded products. Political Ads & Campaigns: Iowa’s Senate primaries set up a Hinson vs. Turek general election, while New Jersey’s 7th district race turns on high-profile negative ad spending and candidate visibility.