AGP Executive Report
Last update: 5 hours agoStreaming & Ads: Netflix says worldwide engagement hit 97B hours in H1 2026 (+2% vs last year) but warned it will cut how often it reports viewing-hours, as Q2 revenue rose 13% and the stock slid after earnings. Platform Policy & Safety: The U.K. is weighing a midnight social media curfew for 16–17-year-olds, while NetChoice pushes back on Ohio’s parental-consent teen social media law. Search & Antitrust: Google search users urge a judge to let their antitrust case proceed, arguing default deals block ad-free, more privacy-protective rivals. Ad Market Shifts: Microsoft Advertising paid-search media buys rose in Q2, and Amazon Sponsored Products spending jumped 38% year over year, boosted by Prime Day. AI Scraping Crackdown: Patreon is blocking AI bots via Cloudflare, tightening enforcement as “pay per crawl” grows. Sports Media: C15 and Adte expand unified ad options for live sports on CTV. Local Marketing Wins: MONSTA Studios won Malaysia’s MARKies Gold for contextual advertising tied to “Papa Zola The Movie.” Leadership Moves: GYC Vegas adds Hard Rock Cafe Las Vegas and other new clients across healthcare, nonprofit, workforce and tech.
Note: AI summary from news headlines; neutral sources weighted more to help reduce bias in the result. Feedback is welcome. Please let us know if you have any comments or suggestions about the AGP Executive Report.
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